Nexxus COLOR ASSURE Shampoo 13.5 oz

Color Protection: Nexxus COLOR ASSURE Shampoo is specifically formulated to protect and preserve the vibrancy of color-treated hair. It helps prevent premature color fading, ensuring that your hair color remains rich and true.

Advanced Color Care: This shampoo is often part of Nexxus's advanced color care system, which focuses on maintaining and enhancing the beauty of color-treated hair. It works to extend the life of your hair color between salon visits.

Gentle Cleansing: Despite its color-protecting properties, the shampoo offers gentle yet effective cleansing. It removes dirt, excess oil, and impurities from your hair and scalp without causing damage, leaving your hair clean and refreshed.

Sulfate-Free: Nexxus products, including this shampoo, are often formulated without sulfates. Sulfates can be harsh on the hair and may strip away the color as well as natural oils, potentially leading to color fading and dryness. A sulfate-free formula is gentler and helps maintain hair's moisture balance.

Enriched with White Orchid Extract: Some versions of Nexxus COLOR ASSURE Shampoo are enriched with white orchid extract, known for its nourishing and protective properties. This extract can help condition the hair and provide additional moisture.

Ideal for Color-Treated Hair: Nexxus COLOR ASSURE Shampoo is designed for use on color-treated hair, making it suitable for individuals who have recently dyed their hair or those with long-term color-treated hair.

Enhanced Shine: This shampoo may contain ingredients that enhance the shine of your hair, leaving it looking healthy and lustrous.